JUST FEEL is about movement. About moments of pure focus, of flow and emotion. We wanted to display a state of not knowing, but just feeling. A connection with oneself. A unique freedom. Our goal was to showcase a picture of a special and desirable attitude towards life.
THE NOISE shows the dark sides of one´s inner self. We wanted to display the brutality that this state can have and how it drives people to their extremes, up to the point where thoughts literally turn the inside upside down.
CONCRETE HEAT is about the hard and tough world of concrete we live in and how beautifully one can interact with it. Our intention was to portray the urban landscape as a playground, where creativity can thrive.
THE PATH displays the western illusion of freedom. Our idea was to create a surreal, dark and dream like scenario, giving the viewer a hint that there is maybe more to life than just the small spotlight we stand in.
DAYDREAMER is an hommage to all those hard working bees, who go to the office day after day to handle their never ending workload. We wanted to over exaggerate this dilemma and show that work-life balance is important.